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 Endurance Is a Choice by Sheila Taylor is a powerful testament to the strength of the human spirit. Through raw honesty and unwavering courage, Sheila shares her journey of pushing through pain, fear, and doubt to reclaim her life — and proves that endurance isn’t something you’re born with, it’s something you choose.  Begin your 'Endurance'  journey by reading Endurance Is a Choice—then reach out to Sheila Taylor, the coach who’s redefining what it means to lead with heart. With a rare blend of calmness, passion, and deep knowledge, Sheila inspires athletes in triathlons and beyond to tap into their inner strength and keep moving forward. Her story isn’t just about racing—it’s about rising. No one succeeds alone. 

Let her words guide you, and her coaching empower you. Wherever you are in your journey, Sheila is more than a coach—she’s the calm in your storm, the fire in your stride, and the mentor who will walk with you every step of the way. 

Sheila Taylor is a triathlete, swimmer, open water swimmer, ultramarathoner, and trail runner. While her early years were spent playing traditional sports like baseball and figure skating, it wasn’t until the age of 40—prompted by illness and a heartfelt plea from her brother—that she discovered the transformative power of triathlon. What began as a challenge soon became a way of life. Sheila's passion for endurance sport eventually led her to coaching, where she now helps others unlock their own potential and serves as their biggest cheerleader. When she isn’t out conquering the swim, bike, run or cheering on her clients, she can be found at home in Hamilton, Ontario, Canada with her husband Alan and their dog, Frankie, embracing the everyday joy of the endurance lifestyle and all the lessons it brings.